
Social Media Marketing Course for Kids
Definition
• Kids learn how apps like Facebook, Instagram, and YouTube are used. They understand how people share, follow, and connect online.
• They discover how to share fun posts that get attention. This helps them understand how marketing works online.
• Kids write short captions, stories, and design fun posts. It builds their communication and creativity.
• They learn to create eye-catching images and videos. This makes their content more fun and interesting.
• Kids explore when and what to post for the best results. It helps them think ahead and make smart choices.
• Social media is a big part of business today. Learning it early gives kids a great start in marketing and content creation!
Importance
• Kids learn how platforms like Instagram, YouTube, and Facebook are used. They understand what makes posts popular and engaging.
• They learn to plan posts, pick good times to share, and think about what people like. This grows their creativity and decision-making skills.
• Kids create images, videos, and captions for different platforms. It helps them express ideas in fun, visual ways.
• They learn to write clearly, politely, and in a way people enjoy. It builds their confidence in sharing thoughts online.
• Kids explore how likes, comments, and shares help a page grow. They learn how to check what works best.
Advantages for Freelancing Purpose
• Kids learn how platforms like Instagram, YouTube, and Facebook are used. It helps them understand how people share and connect online.
• They explore fun ways to tell others about a brand, product, or project. It’s like learning how to become a digital storyteller!
• Kids plan posts, come up with fun content, and solve problems. It helps them think in smart and creative ways.
• They create pictures, videos, and captions for social media. It improves their design and communication skills.
• Kids learn how to be kind, clear, and safe on the internet. It teaches respect and responsibility online.
Session 1 : What is Social Media Marketing?
- Introduction to social media platforms (Instagram, TikTok, YouTube, etc.)
- What does “marketing” mean?
- How people use social media to promote ideas, products, and brands
Session 2 : Exploring Platforms & Their Purpose
- Understanding different platforms (what each one is good for)
- Who uses them and why?
- Safe and smart usage of social media
Session 3 : Creating Great Content
- What makes a good post?
- Types of content: photos, videos, stories, reels
- Tips for taking better pictures and videos
Session 4 : Branding and Creativity
- What is a personal brand?
- Choosing colors, fonts, and themes
- Creating a simple content style or identity
Session 5 : Writing Cool Captions
- Writing fun, catchy captions
- Using emojis and hashtags
- Talking in your brand’s “voice”
Session 6 : Planning Your Posts
- What is a content calendar?
- Creating a simple weekly posting plan
- Staying consistent without stress
Session 7 : Engagement and Growth Basics
- How to get likes, shares, and comments
- Why replying and interacting is important
- Do’s and don’ts of growing an audience
Session 8 : Mini Project – Build a Campaign
- Pick a fun topic (a pet, hobby, or made-up product)
- Make 3–5 posts using all learned skills
- Present the mini social media campaign to friends or class
Bonus Materials:
- Post templates for Instagram & YouTube
- Kid-safe hashtag list
- Caption starters and prompts
- Printable social media planner
- Certificate of Completion