Walmart E-commerce Course for Kids
Definition
• First of all, Walmart’s online marketplace allows people to sell products to millions of shoppers.
• It helps kids understand how big companies manage digital stores and customer experiences.
• Simply put, Walmart Marketplace lets sellers list items for sale just like on Amazon or eBay.
• Moreover, it teaches how products appear in search results and how to attract buyers.
• Kids can explore how pricing, categories, and product tags affect online visibility.
• It’s also useful for learning how inventory and shipping are handled behind the scenes.
• Overall, Walmart Marketplace shows how large-scale e-commerce works in simple terms.
Importance
• To begin with, Walmart is one of the largest and most trusted retail brands in the world.
• It gives kids a chance to see how professional product pages and online storefronts are built.
• Additionally, they learn how big marketplaces manage customer satisfaction and reviews.
• What’s more, understanding Walmart’s system prepares them for working with major retailers.
• Kids discover how sellers manage product availability, quality, and fast delivery.
• Furthermore, it helps build awareness of how digital retail connects to real-world logistics.
• Over time, this experience boosts confidence and prepares kids for e-commerce careers.
Advantages for Freelancing
• First off, freelancers help others set up and run their Walmart seller accounts.
• Kids can offer services like writing listings, creating product images, or keyword research.
• Additionally, they learn how to track orders and improve online store performance.
• Freelancers also support inventory updates, promotions, and store optimization.
• Moreover, Walmart e-commerce knowledge is valuable for working with small businesses.
• These skills can lead to remote freelance work in marketing, SEO, or product research.
• In short, Walmart e-commerce builds skills that freelancers use in real business projects.
Session 1 : Introduction to Walmart Marketplace
What is Walmart Marketplace and why it’s a great opportunity for sellers
Real-life example: A clothing brand using Walmart Marketplace to reach millions
Setting up your Walmart Seller Account and understanding the Seller Center dashboard
Walmart’s fees, policies, and guidelines for selling
Activity: Create your Walmart Seller account and explore the dashboard
Session 2 : Listing Products on Walmart Marketplace
What makes a successful Walmart product listing
Real-life example: Listing a blender with a detailed description, title, and images
Choosing the right product categories and writing strong titles and descriptions
Uploading product details, images, and setting prices
Activity: List your first product with images, descriptions, and prices
Session 3 : Setting Up Shipping & Fulfillment
Understanding Walmart’s shipping policies and choosing the right fulfillment method
Real-life example: Offering free two-day shipping for a home appliance product
Setting up shipping rules, costs, and delivery times
Integrating with Walmart’s fulfillment services like Walmart Fulfillment Services (WFS)
Activity: Set up shipping settings and fulfillment options for your products
Session 4 : Managing Orders and Customer Service
What happens when a customer places an order on Walmart
Real-life example: Handling an order for a tech gadget with custom packaging
Managing orders, shipping statuses, and cancellations from Walmart Seller Center
Providing top-notch customer service and addressing returns
Activity: Process an order and respond to a customer query
Session 5 : Walmart SEO and Getting Found
What is Walmart SEO and how it affects product visibility
Real-life example: Ensuring your product appears in search results for relevant keywords
Optimizing your listings with keywords, item specifics, and categories
Using Walmart’s search ranking factors to improve product visibility
Activity: Optimize your product listing with keywords and item specifics
Session 6 : Running Promotions and Ads on Walmart
How to use Walmart promotions to drive sales
Real-life example: Creating a “Buy One Get One” deal to boost sales of a beauty product
Setting up promotions, discounts, and coupons in Walmart Seller Center
Understanding Walmart Sponsored Products ads and how they increase visibility
Activity: Set up a promotion for your products and explore Walmart Ads
Session 7 : Performance Analytics and Reporting
How to track sales, performance, and customer feedback on Walmart Marketplace
Real-life example: Analyzing sales data to identify top-performing products
Using Walmart Seller Center analytics to improve listings and pricing
Monitoring returns and negative feedback to improve customer experience
Activity: Review performance data for a product and suggest improvements
Session 8 : Final Project – Launch & Manage Your Walmart Store
Plan and build a full product catalog on Walmart Marketplace
Implement product listings, shipping rules, promotions, and advertising
Test the order process, customer experience, and store performance
Activity: Present your Walmart Marketplace store with 5–10 products and key strategies
Bonus Materials
Walmart Seller Center cheat sheet
Product listing optimization tips
Walmart advertising best practices guide
Customer service email templates for quick responses
Certificate of Completion for Walmart E-commerce Essentials